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Account Executive

Location : Lancaster, PA
Job Type : Direct
Hours : Full Time
Required Years of Experience : 5+
Required Education : Bachelors Degree
Travel : No
Relocation : No
Job Industry : Advertising
Job Category : Advertising/Marketing/Public Relations

Job Description :

Talent Tap is partnering with a leading Lancaster, PA-based consumer product marketing agency to help them hire an experienced Account Executive for their talented team! This position is responsible for leading the day-to-day consumer promotions program development for a large food manufacturing client. Employee will work with a team that includes account management, research and analytics, strategic planning, creative, media and production. Candidate must have a broad knowledge of consumer promotions marketing; specifically related to digital and retail. 




Responsible for:



  • Estimating, managing, executing and measuring multiple consumer promotions programs

  • Developing annual consumer promotions plans based on client goals and objectives

  • Delivering added value consultation to a variety of client teams

  • Performing day to day account management responsibilities

  • Monitoring industry trends and competitors’ advertising

  • Predicting and analyzing program performance results and providing metrics standards and suggestions


 


Required Qualifications :

Experience:



  • 5 to 7 years of consumer promotions account management experience; focus on digital a strong plus

  • Strong analytic and problem solving skills

  • Proven ability to successfully manage large client accounts

  • Solid understanding of agency roles, responsibilities and development process

  • Strong written and verbal communications skills—must be able to independently present to client teams and clearly communicate the agency’s point of view


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